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Haley’s bathrobe lock-out generates social media buzz

September 5, 2013

By Ron Barnett

haleyGov. Nikki Haley locked herself out of the Governor’s Mansion Wednesday morning, while still in her robe.

How do we know this?

Because she told us, on Facebook: “What not to do…getting locked out of the Governor’s mansion in your robe while sending the kids off to school. sigh…‪#‎adayinthelife‬

This confession was made Wednesday to a few friends: About 61,917 fans on her Facebook page.

By Wednesday evening, more than 4,500 people had clicked “like” on the comment, about 560 had left comments, and nearly 240 had shared the post on their own Facebook pages.

By contrast, only 438 people “liked” her post the previous day about a company creating 100 jobs in Blythewood.

A post the day before on a lawsuit filed by two South Carolina women who were legally married in Washington was a hot one, though. Although it got only 812 “likes,” it generated 1,998 comments and 273 shares.

Such is the power of social media and its ability to give public figures a free platform to get their message out, unfiltered and personal.

Sometimes it can be dangerous, as in the case of Anthony Weiner, who resigned from the U.S. House of Representatives after publicly tweeting suggestive photos of himself that were intended for a particular woman who was following him.

Haley’s Wednesday morning confession – although it drew several slightly lurid comments – probably only serves to make her constituents feel more like she’s somebody they can relate to, said Larry Sabato, director of the Center for Politics at the University of Virginia.

“There’s Anthony Weiner, and then there’s this,” he said. “Haley’s post is pretty harmless. Most people will find it amusing. People who like her will say the post humanizes her. People who hate Haley will cite this as proof of — well, something — that justifies the fact they will never vote for her. Not 10 votes have been changed.”

Uncensored posting by political figures is risky, regardless, he said. Read more at The Island Packet.

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